So, can elephants really tweet?
If this morning’s presentation by IBM Social Business Strategist Delaney Turner means anything, they certainly can – as well as inspiring others to do the same.
Mr. Turner dropped by this morning’s Social Media Breakfast – the 25th event of the series! – at the GCTC‘s Irving Greenberg Memorial Theatre to explain Big Blue’s approach to social media (although this probably isn’t news to you at this point, considering the Twitter explosion that went off at around the same time. But still).
According to organizers, around 110 people also showed up to hear Mr. Delaney speak. His preso was all about IBM’s approach to spreading the good word via social media, which most of the attendees promptly did by tweeting and retweeting tidbits of IBM-inspired information far and wide. Not a bad strategy, eh?
Here’s a peek at what people were saying about this morning’s presentation:
@GCTCLive (Great Cdn Theatre Co.)
Gotta love it when the #SMBOttawa people join us. You’ll never see more tweets per second in the building.
@Jason_Faber (Jason Faber)
About 110 people at #SMBottawa this morning. I have no idea how Simon and Rob get us here so early. Must be the coffee and bacon muffins.
@meghanmurray (Meg Murray)
#smbottawa no campaign or event goes out the door that don’t have a huge social media component. #IBM
@LeighMorris (Leigh Morris)
#SMBOttawa this is an interesting presentation, but could be much more effective with cleaner, less distracting slides.
@VProcunier (Victoria Procunier)
Make sure your Google+ profile is up to date as Google searches it’s own content first. #smbottawa
@TechAlly (Alexandra Reid)
Rather than restrict access to social media, treat people like adults and trust they’re going to use it right for business @DTurnerBlogs
@spydergrrl (Tanya Snook)
IBM expert profiles raise visibility of their experts like a #socialmedia equivalent of a speaker’s bureau #smbottawa
@amyleehusser (Amy Husser)
Revamping IBM’s website for SEO took them from search ranking of 19 to 2, says @DTurnerBlogs #SMBOttawa
@VProcunier (Victoria Procunier)
IBM on negative feedback. Select what they respond to. They continuously monitor what is being said #smbottawa
@krusk (Kelly Rusk)
“A social business embraces networks of people to create business value” @DTurnerBlogs #smbottawa
And there you have it! These were just some of the great Tweets we rounded up via the MediaMiser system this morning.
To follow or join the rest of the discussion, check out hashtag #SMBOttawa on Twitter and have your say.






