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5 Important KPIs for PR

5 Important KPIs for PR

Key performance indicators (KPIs) are measurable indicators of progress that show if you are achieving set objectives.  Before you determine what KPIs you should set for your PR objectives, you need to know what overarching business goal you will be aligning your PR...

ICYMI: Bulldog’s Top 10 most popular posts in July

ICYMI: Bulldog’s Top 10 most popular posts in July

As summer rolls along, Bulldog Reporter’s post traffic keeps on chugging as well, with another big month of high readership in July. Some of our newsier research articles were among the leading posts last month, addressing timely topics such as the impact of a...

What’s the PR Buzz in Entertainment: Summer Reading List

What’s the PR Buzz in Entertainment: Summer Reading List

If you’re anything like the writer of this blog (hello!), your summer reading list is probably a mile high and only growing longer as new books with tantalizing covers and mouth-watering premises are released each month.   Since most of us don’t have access to a time...

ICYMI: Bulldog’s Top 10 Most Popular Posts in June

ICYMI: Bulldog’s Top 10 Most Popular Posts in June

Summer is off to a great start for the Bulldog website, with a lot of our posts last month generating some heat with busy traffic and high readership. Some of the under-the-radar topics we tackled in June include using sensory marketing to appeal to all five senses,...

Media Databases: The 3-Pronged Approach for Story Amplification

Media Databases: The 3-Pronged Approach for Story Amplification

Getting pick-up in the outlets that matter is generally not as easy as sending out a news release to a media list. Even if you have a thousand contacts picked out, you still might not land a single placement. Why? Because most journalists don’t like receiving a mass...

What’s the PR Buzz in Entertainment: July 2022 Report

What’s the PR Buzz in Entertainment: July 2022 Report

Too much choice can be debilitating. Yet, every day we are provided with even more options for what to watch, listen to, play, and read. How do you decide where to spend your time? Our Media Insights Team at Agility did some of the heavy lifting for you. Using Agility...

How to pitch broadcast media: Secrets from a former TV journalist

How to pitch broadcast media: Secrets from a former TV journalist

We’ve had the pleasure of working with Celena Fine, a Vice President at TierOne Partners, on multiple occasions. Her webinar, How to Pitch Broadcast Media: Secrets from a Former TV Journalist, remains one of our most popular. If you don’t have an hour to spare to...

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